09 Dec Facebook Pages for Libraries
Firstly, a brief apology for the extended time period since the last post, I’ve been mega busy with work, study and preparing for Christmas (as well as spending a week in Scotland which was more of the relaxing than busy variety!). If you’re interested, I’ll be adding photos of our Scotland visit and a trip to London yesterday to my Flickr and Facebook accounts shortly.
Anyway, back to the purpose of this post. Since I first started investigating how we could utilise Facebook for our library users it’s had it’s fair share of issues and hoops to jump through, but it looks likely that we’ll be able to start using it soon. Our University Marketing department now have a corporate account on Facebook and they’ll hopefully be able to set a page up for our department to use as part of their account.
I’ve also been trying to establish exactly what we should use it for. My view is that it should be used as a marketing tool. I know that many of our students use Facebook on a regular basis, and I’m hoping we can promote our Facebook page to them so that they will join as fans. This way we can send them news updates (e.g. Christmas opening hours) and notify them of any events they may be interested in (e.g. our information skills workshops). I hope we can add links to useful sections of the library web pages which we all know are not used effectively at the moment by students (usually because they’re not aware of the material on there), and maybe even add a catalogue search box integrated in Facebook.
There are a few UK academic libraries appearing on Facebook Pages so I’m hoping we’ll be able to share advice and experiences, there is a group within Facebook called Libraries using Facebook Pages which I’ve found very useful to see what others are up to.
Is anyone else out there using Facebook Pages (for libraries or other organisations)?